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Elevance Health Marketing Manager in Woburn, Massachusetts

WARNING: Please beware of phishing scams that solicit interviews or promote work-at-home opportunities, some of which may pose as legitimate companies. Elevance Health requires a completed online application for consideration of employment for any position. We will never ask you for a credit card, send you a check, or ask you for payment as part of consideration for employment.

Marketing Manager

  • Job Family: MKT > Marketing, Prog/Proj & Support

  • Type: Full time

  • Date Posted:Mar 20, 2024

  • Anticipated End Date:Apr 22, 2024

  • Reference: JR109683



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Location: Elevance Health supports a hybrid workplace model (virtual and in-office) with PulsePoint sites used for collaboration, community, and connection. This includes remote work and 1-2 days in office per week.

The Marketing Manager is responsible for developing multi-channel marketing strategies to improve health outcomes and lower cost of care.

How You Will Make an Impact

Primary duties may include, but are not limited to:

  • Operates as a collaborative partner with internal teams to implement, manage and measure new marketing strategies.

  • Takes end-to-end ownership to ensure appropriate awareness and engagement at various stages of member lifecycle.

  • Supports the strategy and ongoing evolution of the brand tone-of-voice across all channels.

  • Uses data/insights, competitor analysis, and industry trends to inform strategic development —represents marketing as a thought leader.

  • Develops project brief and completes all components before execution—ensures every strategy has a robust measurement plan.

  • Ongoing oversight of active communications even after launch (includes collateral and direct to member).

  • Accountable for demonstrating Elevance Health’s five leadership expectations: Inspiring a high-performing culture, partnering to win, leading with purpose and heart, promoting talent excellence, and innovating for all stakeholders. Acting with integrity and doing the right thing are fundamental to delivering on our promise to the stakeholders who depend upon us.

Minimum requirements

  • Requires a BA/BS degree and a minimum of 5 years of related experience; or any combination of education and experience, which would provide an equivalent background.

Preferred Skills, Capabilities, and Experiences

  • Healthcare industry marketing experience.

Please be advised that Elevance Health only accepts resumes for compensation from agencies that have a signed agreement with Elevance Health. Any unsolicited resumes, including those submitted to hiring managers, are deemed to be the property of Elevance Health.

Who We Are

Elevance Health is a health company dedicated to improving lives and communities – and making healthcare simpler. We are a Fortune 25 company with a longstanding history in the healthcare industry, looking for leaders at all levels of the organization who are passionate about making an impact on our members and the communities we serve.

How We Work

At Elevance Health, we are creating a culture that is designed to advance our strategy but will also lead to personal and professional growth for our associates. Our values and behaviors are the root of our culture. They are how we achieve our strategy, power our business outcomes and drive our shared success - for our consumers, our associates, our communities and our business.

We offer a range of market-competitive total rewards that include merit increases, paid holidays, Paid Time Off, and incentive bonus programs (unless covered by a collective bargaining agreement), medical, dental, vision, short and long term disability benefits, 401(k) +match, stock purchase plan, life insurance, wellness programs and financial education resources, to name a few.

Elevance Health operates in a Hybrid Workforce Strategy. Unless specified as primarily virtual by the hiring manager, associates are required to work at an Elevance Health location at least once per week, and potentially several times per week. Specific requirements and expectations for time onsite will be discussed as part of the hiring process. Candidates must reside within 50 miles or 1-hour commute each way of a relevant Elevance Health location.

The health of our associates and communities is a top priority for Elevance Health. We require all new candidates in certain patient/member-facing roles to become vaccinated against COVID-19. If you are not vaccinated, your offer will be rescinded unless you provide an acceptable explanation. Elevance Health will also follow all relevant federal, state and local laws.

Elevance Health is an Equal Employment Opportunity employer and all qualified applicants will receive consideration for employment without regard to age, citizenship status, color, creed, disability, ethnicity, genetic information, gender (including gender identity and gender expression), marital status, national origin, race, religion, sex, sexual orientation, veteran status or any other status or condition protected by applicable federal, state, or local laws. Applicants who require accommodation to participate in the job application process may contact for assistance.

EEO is the Law

Equal Opportunity Employer / Disability / Veteran

Please use the links below to review statements of protection from discrimination under Federal law for job applicants and employees.

  • EEO Policy Statement

  • Know Your Rights

  • Pay Transparency

  • Privacy Notice for California Residents

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