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Wolverine Worldwide Brand Protection Manager in Waltham, Massachusetts

Wolverine Worldwide is a global marketer of branded footwear, apparel, and accessories. With an established global footprint that spans approximately 200 countries and territories, as well as a rock-solid infrastructure, Wolverine Worldwide is dedicated to advancing the following brands that comprise the ever-expanding portfolio: Bates, Chaco, Cat Footwear, Harley Davidson Footwear, Hush Puppies, Keds, Merrell, Saucony, Sperry, and Wolverine. Wolverine Worldwide’s continued success is driven by our ability to stay true to our simple mission: we empower, engage and inspire our consumers – every step of the way.

The Brand Protection Manager will be responsible for protecting the integrity of Wolverine Worldwide’s portfolio of brands by developing, implementing and monitoring (directly and through direct reports) the Company’s strategies and policies, including the Rules of Engagement, minimum advertised pricing (“MAP”) policy, and the search engine marketing/trademark policy. This position will work strategically with senior executives, brand presidents, managers, heads of sales, the Company’s Direct to Consumer (“DTC”) and wholesale teams to ensure compliance with these strategies and policies, protect the integrity of the Company’s brands in the consumer marketplace, and redress the increasing volume of unauthorized or violative sales or advertising. The Brand Protection Manager will (i) provide recommendations and implement the Company’s policies and processes relating to MAP, SEM, Internet and Drop-Ship Agreements, Value Added Services, and counterfeit product, among others; and (ii) develop and implement management reporting tools relating to compliance with such policies.

  • Oversee implementation and enforcement of the Company’s MAP policies across all brands

  • Provide recommendations and implement best practice initiatives and processes to enforce the Company’s Rules of Engagement

  • Establish key performance indicators (“KPIs”) to provide increased visibility to level of compliance with the policies and to set benchmarks that ensure our brands are being appropriately represented online

  • Develop internal processes for researching, monitoring, and measuring price advertising patterns of Company products online

  • Identify, engage and evaluate performance of digital monitoring tools and services to assist with MAP compliance and reduce the presence of unauthorized marketplace sellers

  • Manage the job functions of the Brand Protection Coordinator(s)

  • Coach and educate brand sales teams to understand the policies and help ensure effective compliance with those policies by all retailers

  • Identify unknown/unauthorized retailers selling Wolverine products to brands and work with the Legal department, third-party service providers, and impacted brands on enforcement strategies

  • Formulate and effectively communicate data-driven recommendations, transforming qualitative data into relevant executive summaries for Senior Management decision making; generate standard and customized reports to monitor ongoing compliance

  • Identify and implement multiple technologies and strategies to detect, analyze, and remove infringement violations of WWW products

  • Audit, identify, and report MAP and other policy violations to the brands; work with brand leaders and the Legal department on appropriate remedial action

  • Performs other duties as required/assigned by manager

  • Bachelor’s degree; 5 years+ sales operations or similar experience

  • Experience with e-commerce practices, including affiliate networks, aggregator sites, SEM, MAP policies, on-line commerce and shopping eco-systems

  • Strong oral and written communication skills

  • Strong analytical skills and attention to detail

  • Ability to lead, coach, inspire and develop

  • Strong qualitative and quantitative skills to make impactful business decisions and lead cross functional teams

  • Analytically driven while having an innovative and strategic way of looking at the business

  • Self-motivated, flexible, and adaptable to client & organizational changes

  • Ability to work independently and cohesively as a team member

  • Excellent time/deadline management skills

  • Proficient in MS Office, Excel, PowerPoint and general computer skills

  • Excellent time/deadline management skills

  • Proficient in MS Office, Excel, PowerPoint and general computer skills


Some Travel Required

The above statements are intended to describe the general nature and level of work being performed and are not intended to be an exhaustive list of all responsibilities, duties and skills which may be required.

Committed to a diverse workforce, we are an Equal Opportunity Employer (Minorities/Women/Veterans/Disabled).

External Company URL:

Street: 500 Totten Pond Road Suite 200