Rapid Micro Biosystems Content Marketing Manager in Lexington, Massachusetts
Winning the race to bring new healthcare products safely to a waiting world drives Rapid Micro Biosystems (RMB) to combine today’s innovative technologies as never before. Your career at RMB puts you at the center of diverse global teams that span robotics, AI, Machine Learning, imaging, microbiology, and more, re-shaping how urgently needed pharmaceuticals are made, tested, and released for decades to come. The sky’s the limit.
Careers at RMB are fast-moving, with the high growth you’d expect from a world leader in microbiology automation. Advancement at RMB affords an opportunity to achieve your personal goals and develop your passions, in an inclusive environment where every employee has the resources and opportunities to hone their skills. You’ll do more, learn more, and have the ability to make a profound impact on our business.
Rapid Micro Biosystems is looking for a Channel Manager, Content to drive the strategic thinking and execution of content development across core areas of the business - marketing, website, publishing and social channels. The Channel Manager, Content will lead all aspects of content strategy for the company, including working closely with the key subject matter experts (scientists, product management and manufacturing) to guide the creation of compelling content including blog posts, bylines, whitepapers, infographics, video scripts, case studies, mechanism of action, website content, and brochure to actively engage customers, stakeholders and to generate high quality leads. The ideal candidate comes with a proven track record of developing content programs that deliver increased engagement and leads across various marketing, sales and other communication channels. This position requires the ability to manage timelines, apply creativity, and data insights to develop comprehensive content programs across various channels. Responsibilities
Act as the content leader within the organization. Develop a thorough understanding of key aspects of the business and products to be able to develop high quality content across all business use cases and customer segments
Assimilate and convey product benefits and broader value propositions in a concise and effective manner.
Partner with internal stakeholders to represent the organizational and product capabilities in the content across key channels and platforms
Own the development of guidelines for the editorial tone, style and voice of the content across core channels (website, campaigns, publications, social)
Help create thought leadership content, including but not limited to - blog posts, social media posts, whitepapers, infographic content, video scripts, case studies, newsletters, website content, brochures, etc.
Develop and manage a content marketing calendar that schedules all aspects of the creation and delivery of content throughout the year
Perform regular content audits to ensure all content is up to date and to identify opportunities for new content.
Work across the organization to ensure that content and messaging are consistent and accurate across channels and within the brand standards
Proofread content and edit content produced by other members of the team
8+ years of copywriting experience. Prior experience in scientific or biotechnology content development preferred but broader B2B experience acceptable
Understanding of applying journey-based content strategies in Account-Based Marketing (ABM) and other marketing/sales frameworks
Candidates should enjoy working in a team environment and must work collaboratively with others
Able to work under pressure, while managing multiple deadlines with minimal supervision
Excellent written and verbal communication skills
Expert level attention to detail
Bachelor’s degree in English, Communications, Journalism, Public Relations, Biotech, or life sciences-related field is required
Knowledge of digital marketing tactics, including SEO, email marketing, and social media channels
Excellent writing skills, as well as the ability to communicate and collaborate effectively
ABOUT RAPID MICRO BIOSYSTEMS:
Rapid Micro Biosystems creates, sells, validates, and services innovative products for fast, accurate, and efficient detection of microbial contamination in the manufacture of pharmaceuticals, biologics, biotechnology products, medical devices, and personal care products.
The company’s Growth Direct™—the first and only growth-based system to automate rapid compendial QC Micro testing—ensures data integrity, compliance, and operational efficiencies driven by rapid methods and automation.
Rapid Micro Biosystems is dedicated to providing groundbreaking technology and products to support companies in their journey to achieve greater reliability, efficiency, and better predictability, ultimately providing higher quality products for improved patient outcomes.
Rapid Micro Biosystems is headquartered in Lowell, Massachusetts, with operations in Lowell and Freising, Germany.
Rapid Micro Biosystems is committed to the principle of equal employment opportunity. Applicants for employment and employees are reviewed on their individual qualifications for a position. Under no circumstances will Rapid Micro Biosystems discriminate against qualified persons on the basis of race, color, religious creed, retaliation, national origin, ancestry, sexual orientation, gender identity, disability, mental illness, genetics, choice of health insurance, marital status, age, veteran status, or any other basis prohibited under applicable law.
Please no phone calls or agencies please.
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