Keurig Dr Pepper Coffee Systems Innovation, Sr. Manager in Burlington, Massachusetts
Location: This role is based in Burlington, MA
ABOUT KEURIG DR PEPPER
At Keurig Dr Pepper (KDP) the consumer is at the core of everything we do. With a portfolio of more than 125 owned, licensed and partnered hot and cold beverage brands that meet virtually any consumer need, our key brands include Keurig®, Dr Pepper®, Green Mountain Coffee Roasters®, Canada Dry®, Snapple®, Bai®, Mott's®, CORE Hydration® and The Original Donut Shop®.
KDP’s hot portfolio holds a commanding leadership position of single-serve coffee with a combination of owned, licensed and partner brands. The Keurig Brand is ranked by consumers as one of the most relevant brands in the country; not just in CPG, but among all brands. Keurig is acclaimed as the category’s iconic brand and encourages consumers to Brew The Love with our spokesperson James Corden. Our coffee ecosystem is built on innovation, technology and partnership. Keurig benefits from first-mover advantage in ecommerce with Keurig.com that launched 16 years ago and is growing as one of KDPs core 7 routes to market. Keurig innovates across a broad portfolio including the successful launch of K-Duo® in 2019, K-Slim® earlier this year and the upcoming K-Supreme™ and K-Supreme Plus™ coffeemaker launches. In addition, Keurig is introducing our limited-edition K-Mini® brewer created by renowned home furnishings designer Jonathan Adler, representing our first step into a new platform for Keurig with limited edition and/or custom-designed brewers. Keurig also recently announced the upcoming launch of our first smart brewer K-Custom Smart. Keurig provides delicious coffee made easy and more sustainable from farm to cup, with beans responsibly sourced in all Green Mountain Coffee Roasters® varieties, use of recycled materials in our brewers and recyclable K-Cup® pods. It is an exciting time to join KDP’s hot portfolio. In the second quarter of 2020, our Coffee Systems segment grew pod volume +9.5 percent and brewer volume +11.6 percent. That's on top of +19 percent growth in the year ago period, primarily reflecting new households choosing to enter the Keurig System.
Keurig is hiring for the role of Sr. Manager, System Innovation in the Boston, MA area.
As a Sr. Manager, you will be responsible for a combination of innovation strategy and holistic initiative design. You will be responsible for leading ongoing identification of consumers’ unmet needs and related innovation opportunities within defined Growth Territories. This role will lead cross-functional teams to define, develop and consumer-validate holistic innovation concepts (beyond product-only innovation) with intuitive, “surprisingly obvious” solutions that resolve human tensions to drive pipeline sufficiency and for downstream execution.
This role will also focus on innovation strategy and portfolio strategy, building innovation capabilities, and deepening the organization’s culture of innovation.
This role of Sr. Manager will report into the Sr. Director, System Innovation.
Human Experience Innovation: Develop and validate holistic innovation - inclusive of naming, preliminary communication idea, key visual, claims strategy – to drive new users into the Keurig system. Create and present the business case for new products and projects to support innovation strategies. Collaborate with KDP strategy, consumer insights, brand marketing, and commercial teams to scope and create the holistic business case for prioritizing innovation investments.
Deliver Consumer Insights That Drive Action: Analyze insights, brand tracking data, sales information, projections, and other meaningful information to gain understanding of consumer, customer, channel, and competitive environment for the product or category. Work with Market Research to develop consumer insights through internal, external, primary and secondary data sources. Translate insights into actionable, consumer-driven product, market and commercial innovation ideas.
Lead a High-Performing Team: Deploy general manager mindset to drive business strategies and position Keurig for long-term success. Leverage deep consumer insights and financial acumen to deliver breakthrough innovation. Collaborate with Beverage Innovation, Consumer Insights, Product Management, Advanced Development R&D and Finance to deeply understand consumers’ unmet needs, translate consumer insights into system-level solutions and technical attributes, and assess program economics and pipeline sufficiency.
Strategy: Set the vision and define success for brand portfolio and innovation pipeline. Lead refresh of long-term innovation strategy and annual innovation plans. Drive organizational and customer engagement, alignment, and passion for innovation plans.
Business and Market Analysis: Analyze Keurig business results to identify opportunities for growth, define and ensure strategies are working, and objectives are being realized. Monitor the domestic and global marketplace for new product innovations, competitor actions, lifestyle trends, consumer and market trend insights, and emerging technologies.
Smart and Connected Experience: Experience with smart and connected product launches and ecosystems will be valued. Demonstrated ability to leverage data to drive business model, personalize connections, build relationships and drive loyalty.
Skills & Capability Development: Coach, develop and manage Associate Brand Managers and Marketing specialists. Develop objectives, provide coaching, feedback, and guidance, and develop personal development and training plans.
Champion Keurig Brand and Drive Alignment Across the Organization: Drive alignment behind brand vision and strategy with senior management and key commercial stakeholders. Responsible for consulting with cross-functional partners and driving alignment across the organization. Participate in key sales and marketing presentations.
CHARACTERISTICS OF SUCCESS
PASSION: People with an infectious spirit who are passionate about coffee, our consumers, our brands, our customers, and winning.
COLLABORATIVE: Team first approach. Collaborate up, down, and across the organization with a spirit of winning together. Strong integrator bringing people together against a common goal by working to build relationships.
ENTREPRENEURIAL SPIRIT: People who are inspired by innovation, creativity, and breakthrough thinking that challenges the conventional and fosters new ideas.
DRIVE FOR IMPACT: Self-motivated leaders that drive their agenda and thrive in a competitive, fast-paced environment. Relentless focus on delivering results and tenacity to get it done with a sense of urgency.
CHANGE AGENTS: Leaders that are agile, courageous, and push through conflict for speed to action. People that thrive under pressure, take big risks, deliver solutions, and lead the change.
DATA-DRIVEN DECISION-MAKERS: Ability to scan the environment, remove barriers, recommend solutions, and leverage sound business judgment and analytics to make bold decisions.
INSPIRATIONAL LEADERS: People who can inspire others to take action through authentic leadership, passion, and commitment to winning. Committed to coaching, challenging, and developing others. Great at the “What” and the “How.”
Bachelor’s Degree required; MBA or related Master’s degree strongly preferred
Minimum 6 years of brand marketing/brand management experience with 3 years CPG/Beverage/Technology experience from a Fortune 500 CPG corporation is strongly preferred
Modern marketing capabilities, with depth in innovation
Experience in connected products and experiences and IOT will be highly valued
Our people are the heart of our business, which is why we offer robust benefits to support your health and wellness as well as your personal and financial well-being. We also provide employee programs designed to enhance your professional growth and development while ensuring you feel valued, inspired and appreciated at work.
Keurig Dr Pepper (KDP) is a leading coffee and beverage company in North America, with annual revenue in excess of $11 billion. KDP holds leadership positions in soft drinks, specialty coffee and tea, water, juice and juice drinks and mixers, and markets the #1 single serve coffee brewing system in the U.S. The Company maintains an unrivaled distribution system that enables its portfolio of more than 125 owned, licensed and partner brands to be available nearly everywhere people shop and consume beverages. With a wide range of hot and cold beverages that meet virtually any consumer need, KDP key brands include Keurig®, Dr Pepper®, Green Mountain Coffee Roasters®, Canada Dry®, Snapple®, Bai®, Mott's® and The Original Donut Shop®. The Company employs more than 25,000 employees and operates more than 120 offices, manufacturing plants, warehouses and distribution centers across North America. For more information, visit www.keurigdrpepper.com.
Keurig Dr Pepper is an equal opportunity employer and affirmatively seeks diversity in its workforce. Keurig Dr Pepper recruits qualified applicants and advances in employment its employees without regard to race, color, religion, gender, sexual orientation, gender identity, gender expression, age, disability, genetic information, ethnic or national origin, marital status, veteran status, or any other status protected by law. Equal Opportunity Employer.
Keurig Dr Pepper
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