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DLA Piper Sr Marketing Manager - Litigation in Boston, Massachusetts

DLA Piper is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. Job applicant poster viewing center ( .

DLA Piper is, at its core, bold, exceptional, collaborative and supportive.  Our people are the backbone, heart and soul of our firm.  Wherever you are in your professional journey, DLA Piper is a place you can engage in meaningful work and grow your career.  Let’s see what we can achieve. Together.  

If you are a highly talented Senior Marketing professional, we want to hear from you!

This position is remote. Candidates may be required on occasion to visit the local office when/if needed will be expected to attend important, client-facing events.

The Senior Marketing Manager for the national Litigation practice is a critical leadership role with a mission to elevate the brand and services of the firm’s largest practice group. The position requires a self-starter and leader, with accomplished critical thinking skills and a thorough understanding of the value proposition of a complex litigation practice and the role that plays in a sophisticated global law firm. This seasoned professional will collaborate closely with practice leadership to enhance awareness of the group’s capabilities and success, inside and outside the firm. This individual should know how to position litigation services to be responsive to client needs and reflective of issues that are driving the need for legal services. Mentorship and development of junior team members is a critical piece of success in this role.

The Marketing department is a highly collaborative team of professionals who work closely with practice groups and sectors to build the reputation of DLA Piper and our lawyers. The team works with firm leaders to create and execute strategy that addresses DLA Piper’s business goals. We also measure business efforts to identify the most strategic focus for our lawyers’ efforts. The Senior Marketing Manager will partner with other teams in the Marketing Department, including communications, events, business development, administrative and executive team members, to achieve business objectives.

Minimum Requirements:

  • BA/BS degree in marketing communications, business or related field

  • 8 years’ experience in marketing/business development in a professional services environment

  • Proficiency with MS Office products to include Word/Excel/Power Point

  • Experience and ability to plan strategically, execute tactically and have a client service focus

  • Strong writing and presentation skills

  • Ability to analyze data and use multiple sources of information to develop solutions and recommendations

  • Self-starter and leader with accomplished critical thinking skills and a thorough understanding of the value proposition

  • Excellent communication and data analysis skills

  • Ability to multi-task and thrive in a fast-paced environment

Preferred Requirements:

  • MBA or a JD

  • Prior leadership experience practicing within a marketing department at a large law firm

  • Experience within litigation and disputes practices

What will your day look like?

As a Senior Marketing Manager you will develop and execute go-to-market plans that deliver results that support brand strategy and focus on practice priority areas in collaboration with practice group leaders. You will manage client-centric and data-driven, integrated marketing and business development campaigns that deliver results against strategic priorities. You will lead the implementation of leading-edge marketing tactics across several functional areas of the marketing, BD and communications team that include brand, digital and social marketing, public relations, collateral and sales enablement tools and events. You will also understand key business issues our clients are facing, market dynamics and competitive strategies to improve the development of messaging and go-to-market strategies.

Additionally, you will write marketing collateral and business development content, leveraging a strong knowledge of practice capabilities and the practice’s value proposition. You will drive an effective strategy for achieving awards and directories’ recognition that reflect the practice group’s capabilities and successes on behalf of clients. You will lead the onboarding and integration of key laterals and their client base. You will assist with planning practice meetings and retreats. You will manage the practice marketing budget to align with practice group priorities along with measuring and tracks results of marketing programs/reports on ROI and other duties as assigned.

To learn more about DLA Piper, please visit our website ( .

We offer exceptional career opportunities in an environment that is challenging, rewarding, and, we believe, truly different from our competitors. Our employees enjoy a competitive benefits package and a dynamic and diverse environment in which they can build a long and fruitful career and reap the rewards of their success. 

General & Essential Job Expectations

While the specific job requirements of a DLA Piper position may vary depending upon scope of the job and area of specialty, there are certain universal requirements that are expected of all DLA Piper employees, which include but are not limited to:

  • Effectively communicate, verbally and in writing, with clients, lawyers, business professionals, and third parties;

  • Produce deliverables, answer phone calls, and reply to correspondence in an efficient and responsive manner;

  • Provide timely, accurate, and quality work product;

  • Successfully meet deadlines, expectations, and perform work duties as required;

  • Foster positive work relationships;

  • Comply with all firm policies and practices;

  • Engage in both physical and sedentary activity, such as (a) working at a computer for extended periods of time, including on-screen reading and typing; (b) participating in digital/virtual conference calls; (c) participating in meetings as needed;

  • Perform all other duties, tasks or projects as assigned.

Our employees are expected to embrace and uphold our firm values as a part of our DLA Piper culture. We are committed to excellence in how we represent our clients and develop our people.

The expected annual pay range for this position, if hired to work in New York City is $146,352 - $217,705 per year. If hired to work in San Francisco or Palo Alto the expected annual pay range is $152,715 - $227,170 per year. If hired to work in Los Angeles, San Diego, or Seattle the expected annual pay range is $139,989 - $208,239 per year. The compensation offered to a candidate selected for employment will be dependent upon various factors, including the candidate’s geographic market, skills, educational and professional background, experience, and overall qualifications. We offer a comprehensive package of benefits including paid time off, medical/dental/vision insurance, and 401(k).

Application Process: 

If you have a request for an accommodation during the application process or have any questions about the process, please contact ( . Please add to your list of safe senders. 

Applicants must apply directly online instead of sending application materials via email.   

No immigration sponsorship is available for this position.

Agency applications will not be considered.  

Job: Marketing

Organization: Marketing

Title: Sr Marketing Manager - Litigation

Location: Massachusetts-Boston

Requisition ID: 24000246

Other Locations: United States-Washington-Seattle, United States-California-Palo Alto, United States-Virginia-Reston, United States-District of Columbia-Washington, United States-Florida-Miami, United States-California-San Francisco, United States-California-San Diego, United States-New Jersey-Short Hills, United States-California-Los Angeles, United States-Pennsylvania-Philadelphia, United States-Florida-Tampa, United States-Texas-Houston, United States-Arizona-Phoenix, United States-Texas-Dallas, United States-Georgia-Atlanta, United States-Illinois-Chicago, United States-New York-New York, United States-Maryland-Baltimore, United States-Delaware-Wilmington, United States-North Carolina-Raleigh, United States-Texas-Austin