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VMware Social Media Marketing Manager - Opportunity for Working Remotely in Boston, Massachusetts

Job Description

The SASE Product Marketing and Partnerships team in the Service Provider and Edge Business Unit (SEBU) is seeking an innovative and dynamic social media marketer who is passionate about storytelling, building community, is digitally savvy, works well cross-functionally, juggles multiple tasks effortlessly, and thinks strategically but is willing to roll up their sleeves to get work done.

The Social Media Manager will be responsible for driving awareness, traffic and engagement for the SASE team’s social media programs in partnership with key stakeholders including product & technical marketing, strategic partnerships, virtual cloud networking (VCN) franchise marketing, sales, and corporate communications teams. He or she should be a highly motivated, organized and execution focused individual.


  • Manage social media strategy content calendar and planning, monitor incoming requests ​

  • Social media agency management

  • Write/Review/Edit copy. Provide guidance to external content producers, post social copy for time sensitive materials, on-site events, major campaigns, or Analyst related items.

  • Ensure VMware SASE branding guidelines adherence, collaborate with corp teams on cross promotions

  • Community Management

  • Negotiate and organize vendor contracts​

  • End of month and Quarterly reports on Business Channels. ​

Experience & Preferred Skills:

  • BA/BS or equivalent

  • 5-8 years of B2B SaaS marketing and social media experience in a software technology company and social media tool experience including LinkedIn, Twitter, FaceBook, Instagram, YouTube, Hootsuite/other social media management tools.

  • Experience managing and measuring organic and paid social media campaigns

  • Experience supporting executives with social media presence

  • Experience managing influencer campaigns/programs

  • Experience with design and basic video editing

  • Ability to analyze and present metrics, and execute on campaign optimizations

  • Experience with Smartsheet, Marketo, MS office, Google Analytics, Tableau, Salesforce

  • Project management skills and ability to manage multiple priorities and stakeholders.

  • Excellent writing, editing, verbal communications, project management, prioritization, and decision-making skills.

  • Goal-oriented, strategic thinker who is also willing to roll up their sleeves and execute tactics.

Category : Marketing

Subcategory: Digital Marketing

Experience: Manager and Professional

Full Time/ Part Time: Full Time

Posted Date: 2021-07-21

VMware Company Overview: At VMware, we believe that software has the power to unlock new opportunities for people and our planet. We look beyond the barriers of compromise to engineer new ways to make technologies work together seamlessly. Our cloud, mobility, and security software form a flexible, consistent digital foundation for securely delivering the apps, services and experiences that are transforming business innovation around the globe. At the core of what we do are our people who deeply value execution, passion, integrity, customers, and community. Shape what’s possible today at

Equal Employment Opportunity Statement: VMware is an Equal Opportunity Employer and Prohibits Discrimination and Harassment of Any Kind: VMware is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at VMware are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, physical, mental or sensory disability, HIV Status, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. VMware will not tolerate discrimination or harassment based on any of these characteristics. VMware encourages applicants of all ages. Vmware will provide reasonable accommodation to employees who have protected disabilities consistent with local law.