Massachusetts Green Jobs

Job Location

Boston

Job Description

Do you have a passion for marketing? Do you have the desire to lead and innovate in the latest marketing technology? Then you might be a fit for our Senior Marketing Technologist role! This person will leverage their technical expertise and a strategic mindset to be successful on the role. The Senior Marketing Technologist will work with differing percentages across analytics & insights, data strategy & activation, platform integration & activation, business & technology innovation, and leadership.

What You Will be Doing

• Delivering insights from data sets in digital/media/eCommerce.

• Executing hands-on-keyboard for digital media, activating digital media brand building platforms to meet the needs of the business (digital presence, social, CRM, DTC, programmatic, etc.)

• Leading and managing innovation spaces in marketing technology to meet emerging needs in a business (IoT, new data sets, new platforms, etc.)

• Prioritizing & translating business requirements to systems requirements which also adhere to IT policies and security/privacy mandates.

• Engaging across marketing and media organizations typically from Assistant Brand Manager to Brand Director level.

• Leading creation of new business models and codification of processes and capabilities.

• Acting as a SPOC between marketing and IT and builds capability in the organization, from a regional to global scale.

Job Qualifications

• 5+ years of Previous experience working with Digital media & programmatic (DMPs), data technologies, Data Base Technologies.

• Experience in engaging and partnering with Leadership teams across the company to identify the right Technology and Digital Capabilities fit for the business.

• Proven Experience/Certifications related to digital marketing and/or media such as Google Analytics 360, Google Data Studio, Google Ads is desirable.

• Passion & experience in marketing and media including digital, eCommerce , CRM, Search, Web/Mobile, Media, and IoT

• Knowledge of Stewardship, Privacy, and Information security.

• Strong thinking/problem-solving skills which can be applied to business processes with a "can-do" attitude.

Job Schedule

Full time

Job Number

R000041454

Job Segmentation

Experienced Professionals (Job Segmentation)