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System One Services Media Relations Associate in Boston, Massachusetts

Media Relations AssociateBoston, MA

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Type:Contract

Category:Sales & Marketing

Job ID:184856

Date Posted:01/13/2021

Media Relations Associate

Our financial services client in Back Bay is looking for a Media Relations Associate to join their team for a long-term, ongoing contract. In this role, you will assist with the management of the company’s media relations strategy to promote its investment business and overall proposition in the external market. You will work closely with the Americas and International PR teams, senior management and other internal stakeholders to build the company’s brand, further enhance reputation and the market perception of its business.

Responsibilities:

  • Work with key stakeholders and marketing team to identify opportunities and create engaging content (e.g., bylines, pitches, press releases) for dissemination through external media channels, helping to position the company as a thought leader in the industry

  • Support the management of the external media strategy for the company’s institutional and retails investment capabilities

  • Work closely with the head of Americas public relations and business stakeholders to articulate long-term business proposition and advise on external communications strategies for the media

  • Develop and implement targeted media plans to support key business projects and marketing campaigns

  • Work collaboratively with Global Marketing team to ensure plans and messaging are aligned with global and regional strategies to maximize the impact of the PR strategy

  • Manage corporate biographies; maintain a database of pertinent information used across the enterprise on an ongoing basis for presentations, web sites and stand-alone PDFs

  • Proactively purpose, prepare and deliver timely and compliant content, including press releases, bylined articles, email interviews and more, to promote the company’s proposition across its target markets

  • Maximize positive press coverage via channels including the public website and client communications

  • Manage the twice-monthly process for disseminating press releases and related web site postings for the company’s line of closed end funds

  • Assist international PR team in the management of external PR agencies in key markets

  • Maintain company’s external communications processes and procedures documentation, ensuring that communications are compliant and timely

  • Assist PR agencies with development and maintenance of vendor relationships, overseeing media databases and customizing press lists and researching editorial calendars

  • Support the team's efforts to monitor press coverage and report on effectiveness

Requirements:

  • Bachelor's degree in Communications, Digital Communications, Mass Communications or relevant discipline

  • 4+ years of external communications experience in a global corporate communications or agency environment

  • Prior experience working with an investment management or financial services organization

  • Background in digital/social media a plus

  • Understanding of industry trends and with a familiarity of major policy and regulatory issues affecting the asset management industry globally, and in the Americas specifically (US and offshore funds, US & CAD institutional)

  • Excellent verbal and written communication and presentation skills; detail-oriented problem solver with excellent organizational skills

  • Ability to prioritize and juggle projects while also meeting deadlines; excellent project management capabilities

  • Proficient in MS office suite, including PowerPoint

  • Self-motivated and resourceful; team player who enjoys working in a collaborative environment

If you are a fit for this role, apply today!

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