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Deloitte Consulting Marketing - Insights Senior Consultant in Boston, Massachusetts

Consulting Marketing - Insights Senior Consultant

Deloitte's Consulting Marketing team combines the power of Deloitte's brand with the most inspired marketing techniques to drive business results. Through marketing strategy and execution, we elevate the Deloitte brand and strategic positioning, delivering a cohesive, consistent experiences through campaigns grounded in business insights, industry best practices, creative power and digital execution. This dynamic organization has a new position for an Insights Senior Consultant to own the definition, management, and communication of data, insights, and analytics requirements that needed to operate Marketing and measure and communicate results to the business.

Work you'll do

  • Translate business needs into Marketing requirements and work with insights and analytics teams across the organization to adapt the current state to meet evolving business needs

  • Support analysis and insights for market assessments, business go-to-market planning, and account strategy planning as it relates to Marketing

  • Develop Marketing industry trends and summary reports that are easily accessible by business partners

  • Serve as insights and analytics champion advocating for a data-driven culture by training and coaching colleagues on how to make data-driven decision

  • Create standardized metrics reports on marketing effectiveness and business impact; train Consulting Marketing on how to build the reports; assist with the development and socialization of reports on an as needed basis

  • Identify opportunities to leverage data, insights, and analytics to improve business outcomes and deliver associated tools, projects and programs

  • Develop ongoing analysis on overall Consulting marketing investment performance, program ROI, client acquisition, cross-sell and upsell; present to senior marketing management and business executive teams.

  • Proactively research and explore Marketing data, analytics and insights to identify trends, discover KPIs, and determine how they could drive business and Marketing impact

  • Convey complex data, analytics, and insights in simple, easily understandable, and digestible formats that are tailored to various audiences ranging from Marketers to business leaders

Qualifications

Required

  • 5+ years professional experience in a marketing insights, data, or analytical role

  • Bachelor's degree

Preferred

  • Deep interest and experience in conducting quantitative analyses and forecasting program results

  • Experience in CRM solutions, marketing automation, and other marketing technology is a plus

  • Experience coordinating multiple competing priorities in a fast-paced environment

  • Strong ability to direct and handle multiple, simultaneous workstreams under deadline pressure

  • Established ability to learn new tools and technologies

  • Demonstrated experience building and maintaining strong relationships with a diverse set of people, including senior level leaders

  • Availability for limited travel, if needed

  • Flexibility/adaptability - comfortable working with ambiguity and continually evolving priorities

  • Demonstrated attention to detail, commitment to continuous improvement and focus on excellence in work product delivery

    *Must be legally authorized to work in the United States without the need for employer sponsorship, now or at any time in the future.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability or protected veteran status, or any other legally protected basis, in accordance with applicable law.

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