Keurig Dr Pepper Associate Manager, Coffee Commercialization in Boston, Massachusetts
As the Associate Manager of Coffee Commercialization, you will play a key role in the team responsible for the commercialization of our Keurig portfolio of hot beverage brands. You will support implementation of multiple processes and practices that allow for the entire portfolio of Keurig manufactured brands to go to market in an efficient, timely and coherent manner. Your ultimate goal is to drive success with our shoppers, customers and partners by helping to drive a commercial hot beverage strategy that is coherent across channels and optimized to deliver supply chain efficiencies. You will need a strong process orientation to ensure that your detailed plan is fully communicated and flawlessly executed.
You will report to the Director of Coffee Commercialization and will support multiple stakeholders including sales, brand marketing, Revenue Growth Management (RGM), supply chain and partner teams. You will be assigned a subset of channels/customers by the function lead. For these assigned channels, you will support a range of commercialization actions from the development of channel strategy all the way down to executional Key Performance Indicator (KPI) setting. You will work closely with your colleagues in appliance commercialization to ensure that the sales team has an integrated view of beverage and appliance priorities, programming and KPIs.
What you will do:
Understand and prioritize the different drivers of success by priority customer. Collaborate with category management, RGM and the sales teams to identify and prioritize the relevant activities and tactics required to succeed by channel.
Help drive the annual calendar of brand activations and ensure that the required cross functional activity is in place to support the overall strategy.
Support the definition of your assigned channel(s)’ perfect outlet standards, i.e. a “Picture of Success”, for our coffee brands. Collaborate with shopper insights, category management, RGM, sales and brand marketing to account for key shopper insights, portfolio priorities and customer sensitivities.
Help drive the “Picture of Success” through the organization and into our executional partners to ensure that it is well understood and supported with the appropriate commercial programming.
Support the weekly hot beverage communication process to the sales team around upcoming activations and developments to the annual plan.
Support the beverage commercialization team’s preparations for and submissions to the hot beverage portions of the wider stage gate process.
Support the SKU End of Life process that starts from the retail shelf and works back to the supply chain. Work closely with internal stakeholders to ensure the process is well understood by the cross functional teams involved in the process.
Partner with sales, shopper marketing, RGM, shopper insights and finance to drive continuous improvement of lift levels and promotional efficiency.
Bachelor’s degree and minimum 5 years of experience, MBA and minimum 2 years of experience, in sales, sales strategy, brand marketing or other related field.
Ability to work across multiple levels and functions of an organization to drive improvement in business performance.
Ability to drive complex processes from beginning to end.
Strong interpersonal and collaborative skills to build stakeholder trust in your approach.
Prefer experience on a customer team for a “Fortune 500” company, or in the Consumer Packaged Goods, Beverage or related industries.
Self-motivated and detail oriented with the ability to lead thinking in a fast-paced and changing environment.
Keurig is an Equal Opportunity Employer. Offers of employment are contingent upon satisfactory completion of a reference check, background check, drug/alcohol test, and documented proof of work authorization. In addition, some roles require a pre-employment medical examination to determine your ability to perform the essential duties of the job.
Keurig Dr Pepper (KDP) is a leading coffee and beverage company in North America with dual headquarters in Burlington, MA and Frisco, TX, with annual revenue in excess of $11 billion. KDP holds leadership positions in soft drinks, specialty coffee and tea, water, juice and juice drinks and mixers, and markets the #1 single serve coffee brewing system in the U.S. The Company maintains an unrivaled distribution system that enables its portfolio of more than 125 owned, licensed and partner brands to be available nearly everywhere people shop and consume beverages. With a wide range of hot and cold beverages that meet virtually any consumer need, KDP key brands include Keurig®, Dr Pepper®, Green Mountain Coffee Roasters®, Canada Dry®, Snapple®, Bai®, Mott’s® and The Original Donut Shop®. The Company employs more than 25,000 employees and operates more than 120 offices, manufacturing plants, warehouses and distribution centers across North America.
Benefits built for you: Our people are the heart of our business, which is why we offer robust benefits to support your health and wellness as well as your personal and financial well-being. We also provide employee programs designed to enhance your professional growth and development while ensuring you feel valued, inspired and appreciated at work.
Keurig Dr Pepper Inc. is an equal opportunity employer and affirmatively seeks diversity in its workforce. Keurig Dr Pepper Inc. recruits qualified applicants and advances in employment its employees without regard to race, color, religion, gender, sex, sexual orientation, gender identity, gender expression, age, disability, genetic information, ethnic or national origin, marital status, veteran status, or any other status protected by law.
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